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Fitted Sheet | Flat Sheets Vs. Fitted Sheet Products: Which Option Is Right For You?
Fitted Sheets vs Flat Sheets: Which Is Best for Your Bed? When it comes to bedding, many people wonder: What’s the difference between a fitted sheet and a flat sheet?...
The dream solution for adjustable beds
It-fits fitted sheets are perfect for adjustable beds. No more wrinkly, runaway sheets when the bed is bent into a new position. It-fits sheets simply do their job, hugging...
Our softest jersey sheets now in new colours!
We are so happy to introduce our new colours in March 2022. Explore the full It-fits range of uniquely soft, breathable 100% Australian cotton jersey fitted sheets, flat sheets,...
Introducing – Knitted jersey doona covers
Our bed sheet range wouldn’t be complete without our dreamy doona covers. Again you will be nestled in the softest Australian jersey cotton to ensure the deepest sleep....
Introducing – Knitted jersey flat sheets
Australia you told us how much you have loved our 100% Australian cotton jersey fitted sheets and pillow cases. But you wanted more! We heard you and are...
Why are cotton jersey sheets a favourite of Oprah?
But why are cotton jersey sheets a favourite of Oprah? If you haven’t tried cotton jersey sheets, you don’t know what you’re missing! Unbelievably soft, they’re as comfortable and smooth...