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We're on a mission to change to way Australia sleeps

Did you know that knitted jersey fitted bed sheets are the most popular sheets in Europe? Now, add a touch of European flair to your bedroom and your life as It-fits introduces these super-comfortable, fuss-free sheets to Australia.

Enjoy a refreshing night’s sleep, every night, on a wrinkle-free, knitted cotton/jersey fitted sheet that snuggles the contours of your bed like Catwoman’s leather suit hugs her curves. Like the shoe fits Cinderella’s foot. Like a good old Aussie stubby holder wraps around a bottle of your favourite beer.

Choose from our swatch of stylish colours to match your décor, balance your chakras, express your personality, brighten up your days (and nights)…

Here's the difference

Unlike other Australian bed sheets, It-fits sheets are made from knitted cotton/jersey fabric – the perfect blend of light-weight, all-natural cotton and the stretchiness of jersey. So your It-fits sheet will feel as comfortable as your favourite old t-shirt, and it’ll fit your mattress better than any other fabric.

You might be thinking jersey must be hot and heavy, because it’s knitted, not woven, right? But the truth is that jersey’s knitted construction means there’s more gaps for the air to get though, so it’s a very breathable fabric. That means it regulates your body temperature, keeping you warm in winter and cool in summer. Not like high-thread-count woven fabric, which has a very dense structure.  

Knitted jersey also feels delightfully soft and smooth and comfortable on your skin. Mmmm, you won’t want to get out of bed.

knitted
    Knitted jersey fabric
  • is made of endless threads, allowing the fabric to move, stretch and fit perfectly
  • the way the threads are hooked into each other allows air to flow freely, making the fabric breathable
  • wrinkle-resistant (no ironing required!)
  • sleek, soft and comfortable
woven
    Woven fabric
  • is made of straight, not endless, threads, so there’s no room for them to move and stretch
  • the way the threads are aligned means the fabric is very dense and not breathable
  • inelastic and wrinkle-prone
woven
knitted
    Knitted jersey fabric
  • is made of endless threads, allowing the fabric to move, stretch and fit perfectly
  • the way the threads are hooked into each other allows air to flow freely, making the fabric breathable
  • wrinkle-resistant (no ironing required!)
  • sleek, soft and comfortable
    Woven fabric
  • is made of straight, not endless, threads, so there’s no room for them to move and stretch
  • the way the threads are aligned means the fabric is very dense and not breathable
  • inelastic and wrinkle-prone
easy use, easy care
magic corners

Thanks to our unique, patent-pending, colour-coded Magic CornersTM , you’ll never have any problems figuring out how to fit or fold the sheet, even if you’re doing it all by yourself. Martha would be proud of you!

With the balanced two-way stretch in the knitted cotton/jersey, an elastic band all around the hem, and our carefully engineered cutline pattern on the four corners, your It-fits sheet will fit snugly onto any standard-sized mattress up to 37cms high – no ugly wrinkles; no fiddly, frustrating attempts to fold neat corners.

The loops on the Magic CornersTM are also great for hanging your sheet out to dry, for faster, wrinkle-free drying. Or you can even dry it in a tumble dryer. No wrinkles, promise. And no ironing required, hooray! So you’ll have more time for the important things in life.

our guarantee of quality

We’re committed to using pure 100% Australian cotton, famous around the world for its quality.

And we select only the highest-quality knitted cotton/jersey fabric that has met the strict criteria of the OEKO-TEX® Standard 100, an independent, globally recognised testing and certification system for textile raw materials and intermediate and end products at all stages of production.

If woven fabric is promoted as being wrinkle-free (for example, for a man’s shirt or a woman’s dress), that probably means nasty chemicals were used in the manufacturing process. That’s really bad for the environment, and for your skin. But our It-fits sheets are made of knitted cotton/jersey. No harmful chemicals. Naturally wrinkle-free. Safe, soft and gentle on your skin, for comfortable, worry-free sleep.

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